10 nov. 2025
Perplexity’s shopping AI assistant uses automation to place orders on behalf of others.
Amazon sued Perplexity AI in the US District Court, Northern District of California, for misconduct. It alleges that Perplexity’s AI agent and Comet browser illegally accessed Amazon’s confidential customer data to enable shopping assist and complete purchases in Amazon store. It also claims that Perplexity disguised automated activity as human browsing.
Amazon issued several requests to stop, which, it says, were ignored.
Perplexity accused Amazon of bullying by sending a legal threat asking it to block Comet AI from accessing the shopping portal. It calls this Amazon’s bid to protect its dominance.
Comet browser’s AI assist helps users make product comparisons and complete purchases.
The Amazon app has Rufus, an AI assistant, that recommends items and manages carts. The company is developing tools like ‘Buy for me’, which allows users to shop across brands within the app.
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