23 May 2025
The global market is projected to grow at a CAGR of 6.8% to USD 70.1 billion between 2025 and 2029.
As India's fourth most popular food, 20% of pizzas are sold below ₹300, 35% between ₹100-200, and 17% under ₹100. The Indian pizza market was valued at USD 5.3 billion in 2024 and is growing at a CAGR of 9.24% compared to the global average of 6.8%, an IMARC report mentioned.
Market leader in India, Jubilant Foodworks (Domino’s), recently reported double-digit revenue growth for two consecutive quarters, and may have hit the ceiling. As of December 2024, Domino's operates 2,170 stores across India, compared to Devyani International’s (Pizza Hut) 644, ET reported. 73% of Domino’s sales come from online deliveries.
Joining the race are Ovenstory, La Pinoz, and Papa John’s, which is up to 15% more expensive globally, but may introduce pizzas for less than ₹150 in India. Premium pizza brands are also lining up, proving that operating on a smaller scale can also be profitable.
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