While I mentioned previously that cold calling is only a part of prospecting and not an equal, I thought it may be relevant to delve into how cold calling will help you become a better sales professional and how you can gain from it. Yes, I also never liked the idea of cold calling, but I was told every day to learn the art and practice of cold calling if you have to be a successful Sales Leader. So, while I despised even the idea of cold calling, I decided to get over the ap

Prospecting is the only Silver Bullet to building a successful sales career. Sales as a profession is a journey that is open to anyone willing to give it time, effort and commitment to go the entire distance. But as they say, any journey begins with taking the first step. In the case of Sales professionals, it starts with PROSPECTING. You must start to fall in love with the whole process of Prospecting to become a successful Sales Professional. Prospecting is not equal to COL